Aug 23, 2015

THE VIBRAM WORLD IS BACK TO THE UTMB

testVibram is back to the Ultra-Trail du Mont-Blanc (Chamonix – France, August 24-30, 2015), this time with a perfect mix of “ingredients”.

The races

Let’s start from the race itself, or better the races, with the runners of the Trailrunning Team Vibram taking the field in different dates:

  • Roberto De Lorenzi will run the #YCC, the race to be held on Tuesday August 25th and dedicated to the young trailrunners
  • Carlton Rowlands will face the “wild” CCC on Friday August 28th
  • On the same day Uxue Fraile Azpeitia and Stefano Ruzza will start they adventure with the UTMB race

Vibram Megagrip

All people that will be in Chamonix during the UTMB day will have the chance to discover the benefits of Vibram Megagrip, the brand new Vibram compound that provides absolute grip and performance on both dry and wet terrains, ideal for trailrunning shoes that require safe traction on soft and muddy grounds, as well as a long durability. Come join the Megagrip test-sessions at the UltraTrail Show and become part of this brand Mega Adventure by Vibram. Clinics will be scheduled with The North Face’s partnership as well.

Vibram Sole Factor

After five appointments - including Italy, France and Germany – the Vibram Sole Factor European tour will proceed with a new stop at UTMB dedicated to the outdoor and trailrunning enthusiasts. By visiting the Vibram truck from August 24th to August 28th all the people taking part to the test-sessions will have the chance to upcycle their own running shoes with a Vibram sole powered by Vibram Megagrip compound.

Vibram FiveFingers®

The l’UltraTrail Show will also be the place were to buy the minimal Vibram FiveFingers® shoes, the footwear by Vibram that frees runners feet from the confines of traditional running shoes.

Press Contacts

World Wide Coordination Europe
Green Media Lab
Via Savona, 97 Milano
Tel. +39 02 91320415
chiara.broggini@greenmedialab.net

USA
Backbone
65 North 4th St. Suite One
Carbondale, CO 81623
Tel. +1 970 963 4873
john.dicuollo@backbonemedia.net

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